Two theories that are often referred to are Abraham Maslow’s Hierarchy of Needs and Frederick Herzberg’s Dual Structure Theory.

Maslow’s Classic Hierarchy of Needs

  • Self actualization

Need to do the work we like

  • Esteem

Need to feel worthy and respected

  • Social

Need for love, to be a member of a group

  • Safety

Need to feel safe and secure

  • Survival

Need to stay alive: to breathe, to eat, to drink, to sleep, to reproduce

 

Herzberg’s Motivational versus Maintenance (or Hygiene) Factors

Motivational Factors

  • Interesting, challenging work
  • Good use of one’s capabilities
  • Opportunity to do something meaningful
  • Involvement in decision making
  • Recognition for achievement
  • Access to information
  • Sense of importance to organization

Maintenance Factors

  • Congenial people to work with
  • Good working conditions
  • Pensions
  • Paid insurance
  • Job security
  • Vacations and holidays
  • Good pay
  • Job titles