We have learned what emotional intelligence is, but why is it important for companies to develop it in their employees?

While the concept of emotional intelligence is not new, it is becoming increasingly vital for businesses aiming for success to develop it. A 2019 report by Harvard Business Review, titled The EI Advantage: Driving Innovation and Business Success Through the Power of Emotional Intelligence, emphasizes that “to survive and thrive in the future, businesses need to actively champion EI.”

The global study conducted by HBR Analytic Services highlighted several advantages for companies that focus on enhancing emotional intelligence skills. These benefits include:

  • Engaged and motivated employees
  • Improved business outcomes and competitive advantage
  • Increased levels of productivity
  • Enhanced ability to attract and retain top talent
  • Better customer experiences
  • Greater employee satisfaction
  • Boosted company creativity
  • Stronger customer loyalty and profitability

The report clearly illustrates the significant impact of emotional intelligence and the numerous advantages enjoyed by organizations that prioritize its development.

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